Building the Revolution: Manera & Dane Reynolds Back Core Surf Shops

MANERA AND DANE REYNOLDS ARE FOCUSED ON SUPPORTING SURF SHOPS.

MANERA and Dane Reynolds are teaming up to support the backbone of surf culture—core surf shops. Their latest initiative aligns with Building the Revolution’s mission to highlight brands and athletes driving real change in the industry. By prioritizing independent retailers and a more intentional approach to product distribution, they’re ensuring that surf shops remain a vital part of the community.

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